Periscope is one of those platforms that has burst onto the scene and is winning marketers over. Let's take a look at why this is the case and the value Periscope has to provide.
Scope Freak Review - https://www.youtube.com/watch?v=ySc-2CtGonU
Easy To Use
Periscope is wonderful because of how easy it is to use and for a lot of people that is imperative. You don't want to get confused with regards to the direction you are going in for a marketing campaign.
There are certain platforms that are not as steady as they should be and that defeats the purpose of using them. You should always be aware of this when you are aiming to figure out what is the best direction to go in.
There are so many people who don't go with the right platform and that is the reason the results are not as steady as they should be. You can also see some more tips here: http://singlegrain.com/video-marketing/25-brand-building-ways-use-periscope-twitters-new-live-streaming-video-apps/
These are the benefits you are going to see with Periscope and those who are not willing to put in the time to understand are going to be paying a heavy price. You should always focus in on the value you are getting by remaining as patient as you can be.